Businesses are now competing in a global marketplace and in order to level the playing field against the large multinational corporations they must have a superior online presence. It is not enough to simply have a website; it requires so much more than that.

What the team at RCS Websites does is speak one on one with the business owner to fully grasp the essence of that company. We then take that inspiration and convert it into a website that is appealing to the eye and can be found on the major search engines. Right at this very moment there are consumers on the search engines looking for what your company has to offer, and without being ranked prominently on the big search engines like Google, Yahoo and Bing, your prospective clients are missing out on the chance of doing business with your company.

Food photography?

Need Food Photography for your Website?

Nicole Jones specialises in macro photography in the food arena, capturing Restaurant and Café food throughout Sydney, Central Coast and Hunter Regions. 

Nicole aims to provide clients with a solid range of food, product shots and stills that will give them ample resources to promote their businesses via the web or print media for an affordable price.

Contact Nicole on 0414 931 455

I came across this website today and it has some fantastic Photography Themes for Sale.

Perfect Templates for Photography Websites. Looks like they are very easy to customize so if you are looking for a website for your photography business at a reasonable price let me know and I am sure we can set something up at a great price. Basically you need to get a domain name registered, some hosting and then an install of WordPress, we will then set up the photography theme with your logo and business branding.

Social media marketing is now an effective approach to improve site popularity and sales. When people see that a page has a good number of followers, the impression can positively impact a site’s level of credibility. It means the level of trust for using the product service is high. This is also true even for personal pages or accounts. If you want to easily establish credibility in whatever area, it can be easily done when you buy Google + followers. You no longer have to rely on your circle of friends and get disappointed when they do not follow your account. It will be best to just rely on the experts who have the connections in improving the number of followers.

Building a website is becoming easier because of the many tools available for the web designer today. You can even have your site without having to get paid domain and hosting accounts because of the web 2.0 sites that can host your website for free. However, for the more comprehensive and bigger requirements, it is best to rely on a powerful platform that is trusted by many web developers – Joomla.

Content Management System or CMS is now getting very popular not only to programmers but even to online marketers who have the need to manage the content in their websites without having to go through a rigid technical web programming and development exposure. With the available tools in building a CMS, the ability to manage and control the information available in the site becomes easy. 

If you are interested in building a CMS for your site, it is important to be prepared with some specific requirements before the implementation. Below are some of the things that you should consider.

Many people say that creating a blog website is an easy thing that they can do online to generate thousands of dollars in revenues. Although it may sound a bit exaggerated, this is possible, especially now that the internet offers more earning opportunities to individuals and business owners alike. Regardless if you want to blog intended for personal use, or whether you have a website that talks about your business and / or promoting your products, blogging can generally help you because it allows you to create different text posts, images and announcements bringing the news to people from all over the world.

People can see what you have in mind, or what you’re offering. If you’re a writer, you can enthusiastically show the world what’s on your mind – literally. Having said that, it only proves that blogging is one of the most essential things that an individual should learn doing online.
 

Google has made some major changes to Google Places for local listing and this website has pretty much covered all you need to know. http://www.googleplaceshelp.blogspot.com/

The Blog includes information on:

Target the words people are actually searching for not what you think they are searching for

One of the first steps to building a successful website is to select the keywords which are often searched for on the internet but not alot of other websites or competitor websites are targeting.

This article has been writing on which web design company website and is worth a read - 

The term ‘backlinks’ is often used in the context of search engine optimisation (SEO), but what on Earth does it mean? Backlinks are any incoming link to your website. They can come from other websites, online directories, and social media platforms. Search engines use them to help decide how important and relevant your website is to their users., and hence where to place it in their listings. To quote Google, “Google interprets a link from page A to page B as a vote, by page A, for page B.”

Does this mean we can increase our chances of getting listed at the top of Google by asking our contacts to link to our websites? Unfortunately, the answer is no. It is in fact not as simple as another website casting a vote for your website. For the vote to count, the other site has to be seen as important and relevant to Google’s users. It is very much as case of quality over quantity.

So how do you get good quality backlinks that impress search engines?

Local businesses wanting to get into a quality business directory should look no further than Visitor Directories

Visitor information, Newcastle, Hunter Valley, Central Coast for accommodation, restaurants, activities, what to do, where to eat, beaches, water activities, fishing and cruises.

Joomla vs. Wordpress; Which CMS Will Best Serve All Your Online Business Needs?

You simply cannot run a business these days without having a website to support it.  Whether you use that website to simply maintain an online presence for your business or whether your website is your business, choosing the right Content Management System (CMS) is a critical step in ensuring that your website is going to function the way you want it to and serve your online business needs in the most efficient and user friendly way possible.  So, how do you choose a CMS?  Which CMS is better; Joomla or Wordpress?  Which one will best serve your specific needs?

The truth is, there’s no “one size fits all” answer to those questions, as each website’s needs and user expectations are just a bit different from the next guy’s, as is each person’s level of technical expertise when it comes to custom website design and functionality.

You will find Wordpress to be hands down the best choice of CMS for one person’s individual purposes, while another website might be more efficiently managed with the Joomla content management system.  A basic understanding of the primary differences between Wordpress and Joomla will help you choose the best content management system for your specific online business needs.

RCS Websites can create a simple, well optimized real estate website for your agency at a fraction of the cost of most real estate website software.

How do we create cheaper Real Estate Sites?

We focus more on the search engine optimization of the website rather than lots of bells and whistles which slow the site down and ultimately create problems with the search engines, costing you money in the long term. We also prefer not to link into your real estate software which links to other sites that you advertise on.  We can do this, however it creates duplicate content across the web, this makes it easier for you the user but has a negative affect on ranking.

Tip:
A big problem with search engine optimization is copied or duplicate content from around the web. Avoid this by creating separate property descriptions for your properties on all the websites you add listings. Don't Copy from one site to another.

We are probably not the company to call if you are not interested in gaining ranking on the Internet or interested in getting higher up a search engines page. Search Engine Optimization is entirely different to what it was 10, 5 and 2 years ago. It's not just keywords, links or information you can just whack onto a page, its serious stuff which costs money, brings in customers and ultimately reduces the cost on all other forms of marketing.
 

If you really want to learn how to build a simple website for free have a look at this book, its cheap and has free shipping Australia wide at the time of writing this post.

Build a Website for Free

If you just don't have the time to write quality content for your website then the best option is to get a professional to do it for you. Worry Free Outsourcing can create quality 500 word search engine optimised articles from as little as $15. Just go to the site and order.

Each article is unique and if you have been reading up on how the search engines are starting to rank web pages then you need to start creating your own content and not copying it from around the web.

For the purposes of this article we will combine website design and search engine optimisation as both go hand in hand. Its like having a bourbon without the coke or a satay skewer without the satay sauce. Nice but not as good as it could be.

The Cowrie Restaurant has been around a long time and is well known on the Central Coast; however it is really only now showing its true potential since Brett and Neil from the Ocean Restaurant Group took over and have now renamed it "The Cowrie Group". The focus is on food, great service and attention to detail.

H and H catering website is now live, they provide Catering to Sydney, Central Coast & Newcastle

View the H & H Catering Website

Benefits of a website, break out the champagne

If you are looking for a website company that gives as good a service as you do in your restaurant then you have come to the right place. Having a background in hospitalty means RCS Websites knows exactly what is required from a restaurant or catering company website ranging from booking forms and images galleries through to the business logistics of only contacting our clients in non service periods.

We have lots of clients in the hospitality industry ranging from restaurant and catering company websites, through to catering equipment and food distributors.

Make your website an effective salesperson

An effective website can make it so much easier to gain new customers and generate quality leads. Remember your website is not just a marketing tool it can also be a business tool to sell your products 24/7.

Key points you need to consider :

1. Increase customer confidence - if nothing else a quality website will show your potential customers you are a serious business and worth doing business with.
2. Low cost advertising - Your website runs a non stop promotion of your up to date products and services.
3. Save time and money on printing brochures and marketing material which can quickly go out of date and impossible to quickly fix a mistake.
4. Your website can answer frequently asked questions your staff would normally answer over the phone.
5. Links customers to your website pages rather than sending out large files that require downloading. ie. Product lists.
6. Updates of products and prices are quick and easy with a CMS or Content Management System.
7. Shopping cart software can automate the selling process.
8. Google Adwords targets key works or product phrases and you only pay when someone clicks on your ad.
9. You contact information is always available, clients just need to Google your name to get your details.